| Abstract: | This paper shows the assessment of corporate social responsibility practices in the case of the
Digital Opportunity Trust (DOT) in Ethiopia. DOT is an NGO that seeks to empower women and
youth economically and psychologically. The descriptive research design had been used to
achieve the researcher’s aims. The investigation used both quantitative and qualitative research
techniques. The sample, which had a target population of 300, included 169 participants. For
this study, a sample from the entire population was chosen using the Cochran sampling formula.
Among the 169 beneficiaries and 12 DOT Ethiopia officials, 7 and 157 participants in this study
correctly responded to the interview and questionnaire, respectively. This study used both
primary (questionnaire and interview) and secondary (report and published documents) data
collection techniques to gather information from significant sources. Simple descriptive analyses
like mean, frequency, standard deviation, and percent were used to analyze the data using the
SPSS statistical package for the social science program. By narrating, contextually interpreting,
and describing the incident, the analysis of the interview and personal observation had been
concluded. The findings of the study have shown that DOT Ethiopia has good practices in CSR
activities in different aspects, such as assisting communities with education, being committed to
reducing poverty, working on women's empowerment, involving youth development, and
providing training opportunities to members of the local community. Furthermore, DOT
Ethiopia officials participate in community empowerment by selecting the right people to
manage CSR activities and developing a CSR strategic plan. Aside from that, there were CSR
challenges in DOT Ethiopia, such as the high cost of implementing CSR practices, top
management's lack of commitment to CSR practices, and a lack of explicit guidelines and
established metrics. As a result, DOT Ethiopia should review their corporate social
responsibility practices on a regular basis in order to improve community empowerment and
achieve organizational goals. |
