ASSESMENT ON CHALLENGES OF INTERNATIONAL BANKING PRACTICE THE CASE OF UNITED BANK S.C

Abstract

Examining the difficulties associated with United Bank's foreign banking practice is the study's primary goal. The study is based on information acquired from seven branches in Addis Ababa that are currently offering various financial services. Purposive sampling was utilized in the study's non-probability sampling design to choose 50 respondents. The research used a qualitative approach to accomplish its principal goal. In order to examine the numerical data that was acquired using tables, the study used a descriptive statistics data analysis method. The study's findings show that implementing and expanding international banking practices has been extremely difficult. In addition the study show that there are advantages, obstacles, and issues associated with the Bank implementing internet banking; nonetheless, the advantages have been shown to exceed the obstacles and challenges. The study identifies the challenges and operational benefits of implementing new international banking practices. As a recommendation, the bank must ensure that its staff members receive appropriate and ongoing training in knowledge-based methodologies and diverse international banking practices. Additionally, the bank ought to increase its advertising at the branch level by utilizing its staff to inform clients about the advantages of implementing various international banking practices.