Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 473
| Issue Date | Title | Author(s) |
| Jan-2025 | THE IMPACT OF MARKETING STRATEGY ON BUSINESS PERFORMANCE: THE CASE STUDY OF DELUXE FURNITURE. | SISAY, YEABTSEGA |
| Jan-2025 | THE EFFECT OF PRODUCT DIFFERENATIATION STRATEGES ON THE COMPETITIVENESS OF THE BANK INDUSTRY IN ETHIOPIA: THE CASE OF ZEMENBANK | YONAS, TSION |
| Feb-2025 | The effect of social media marketing on brand awareness: The case of Real estate companies, Addis Ababa, Ethiopia | Nuredin, Seada |
| Feb-2025 | THE EFFECT OF TARGET MARKETING STRATEGIES ON COMPETITIVE ADVANTAGE: THE CASE OF ZEMEN BANK SC. | AYALKBET, SAMRAWIT |
| Jan-2025 | THE EFFECT OF MARKET ORIENTATION ON MARKETING PERFORMANCE: THE CASE OF AWASH BANK S.C. | AHMEDIN, SADIA |
| Jan-2025 | PRACTICES AND CHALLENGES OF MARKETING IN THE ETHIOPIAN COMMODITY EXCHANGE: THE CASE OF E-TRADE AT THE HEAD OFFICE | TEFERA, MENEDO |
| Dec-2025 | DIGITAL TECHNOLOGY PRACTICES, CHALLENGES AND FINANCIAL IMPLICATIONS: EVIDENCE FROM TRAVEL AGENCIES IN ADDIS ABABA | NEGUSSIE, MEKDES |
| Jan-2025 | INFLUENCE OF PRICING STRATEGIES ON CONSUMER PURCHASE DECISION: A CASE OF BAMBIS, SHOA, ALL MART, FANTU AND GARA MART SUPERMARKETS IN ADDIS ABABA | DIRIBA, MASTEWAL |
| Feb-2025 | DEPARTMENT OF MARKETING MANAGEMENT ASSESMENT OF STRATEGIC MANAGEMENT PRACTISE: IN THE CASE OF COCACOLA COMPANY ADDIS ABABA | NEGASH, KIDIST |
| Jan-2025 | FACTORS FFECTING MARKETCHAIN PERFORMANCE IN DISTRIBUTION OF TEXTILE MANUFACTURING, ENTERPRISES SURVEY OF YEKA SUB CITY ENTERPRISE. | Alemu, Kalkidan |
| Jan-2025 | THE EFFECT OF CONTENT MARKETING ON BRAND AWARENESS OF DOMESTIC FASHION BRANDS IN ADDIS ABABA | ADDIS, ETSBROOK |
| Jan-2025 | THE EFFECT OF BROADCAST ADVERTISING ON CONSUMER BUYING BEHAVIOR: THE CASE OF ETHIOTELECOM COMPANY ADDIS ABABA | GASHU, BETELHEM |
| Jun-2020 | ASSESSMENT OF CUSTOMER RELATION MANAGEMENT PRACTICE IN CASE OF UNITED BANK | BENEBERU, MENELIK |
| Jun-2023 | EFFECTSOFDIGITALMARKETINGONE THIOPIANAIRLINESPERFORMANCE | ENDALE, ZINABU |
| May-2023 | OPPORTUNITES AND CHALLENGES OF LABOUR OUTSOURCING: A CASE OF HEINEKEN ETHIOPIA | Woubshet, Yilak |
| Jul-2023 | The Effect of Sales Promotion on Customer Buying Behavior (The case of Rainbow Foam and Plastic) | TADESSE, YIDNEKACHEW |
| Jul-2023 | THE EFFECT OF SALES PROMOTION ON CONSUMER BUYING BEHAVIOR: THE CASE OF RAINBOW FOAM AND PLASTIC | Wujira, Yednekachw |
| Jul-2023 | THE EFFECTS OF PSYCHOLOGICAL FACTORS ON COSUMER BUYING BEHAVIOR OF COSMETIC PRODUCTS AMONG FEMALE COSMETIC CONSUMERS IN ADDIS ABABA BY YEABSIRA TILAHUN | TILAHUN, YEABSIRA |
| Jun-2023 | THE EFFECT OF MARKETING STRATEGY ON A CUSTOMER FOCUSED PERFORMANCE: IN THE CASE OF SAFARICOM ETHIOPIA | SOLOMON, WENGELAWIT |
| Jun-2023 | ASSESSMENT OF CUSTOMER RELATIONSHIP MANAGMENT PRACTICE; THE CASE OF DASHEN BANK S.CO | BISRAT, WASIHUN |
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 473
